Achieving Success...
Below are our articles on the subject of Achieving Success. If you can't see what you are looking for our other categories are displayed on the left under 'Our Quick Links'...
Bed and Breakfast: Market Research
When you are creating a marketing strategy it's important to do some market research, even if it's just a little local work. In fact many bed and breakfast owners...
Branching Out Into the Spa Market
Many B&B establishments and small hotels have made a name for themselves by moving up a quality bracket into the spa market. But what's involved with turning your...
Can Local Business Networking Help Your B&B?
Why on earth would local business networking help a B&B? Well, one answer is that you won’t know until you go to find out, but don't expect...
Internet Marketing and Your Business
Why on earth would an ordinary bed and breakfast want to get involved in internet marketing? You would have thought that a small business like that can get by with a few...
Local Initiatives to Promote your Business
It might seem odd to be talking about marketing a B&B locally, particularly if you're in a tourist area, because you'd imagine that most of your...
Marketing Strategy for a B&B
Having a marketing strategy for a small business like a bed and breakfast might seem like overkill. But you can guarantee that in any area where there are B&B's that...
Marketing your Business in Directories and Guides
Getting your bed and breakfast into tourist guides and directories can be an effective way of marketing it to customers. But there are a vast...
Marketing your Business in Magazines and Newspapers
There are two ways to use newspapers and magazines as marketing tools for your B&B business, the first is paid advertising and the second is being...
More Internet Marketing Initiatives
In our internet marketing article we talk about capturing the email addresses of customers and prospects and sending out regular email newsletters about your B&B....
Promotion Through Tourist Boards and Associations
It is a very brave B&B owner who does not register and get involved with the various tourist boards and associations. As well as being a vital...
Registering With Holiday Companies and Travel Agents
One of the ways of increasing your occupancy rates is to register the property with holiday companies and agencies who will advertise and promote...
Seasonal Promotions for a Bed & Breakfast Business
You may be in the enviable position of constantly turning business away from your B&B, perhaps in a popular holiday resort where there are more...
Selling Products in Your B&B
You might think that selling items will appeal to guests at your B&B, and you may well be right. But there's nothing less appealing than a display of obviously aging...
Should You Accept Pets at Your B&B?
Long gone are the days when B&B’s were run by gruff women with draconian rules – if you want to be successful, the customer has to come first....
Top Ten Marketing Tips for a B & B
When you start up a B&B make sure you have a fantastic website, advertise in magazines and newspapers and register with the various tourist boards and associations....
Word of Mouth Marketing and Promotion
Word of mouth is possibly the most effective marketing that you can do for a B&B but one over which you simply have no control. But you can...
