Advertising & Promotion

Explore effective marketing strategies and pricing approaches to fill your rooms, from online listings to building a strong reputation with guests.

Choosing The Optimum Size For a B&B
So you've decided that you want to run a B&B, and you're not sure how big or small it should be? Or have you fallen in love with a property and decided that...
Data Protection and Privacy Policies
As a bed and breakfast owner you are likely to be using the internet as a way of advertising your B&B and keeping in contact with past customers, but you nee...
Health and Safety Requirements for B&B Accommodation
Health and safety rules and regulations cannot be avoided when you're running any sort of business where the public are on your property. A bed and breakfast...
Housekeeping at Your B&B
A bed and breakfast lives or dies by its housekeeping; there cannot be a more important aspect of the business than keeping the guest rooms absolutely spotle...
How Much Profit Can a B&B Make?
Working out how much profit can be made from a B&B is very important. But this key point is not tackled in a structured way by a surprising number of B&B own...
Insurance for a Bed and Breakfast Business
Insurance is one of those items that's easy to overlook after a few years but it's important to a bed and breakfast business to check it at least every year...
Legal Aspects of Running a Bed and Breakfast
Many of the areas where there are legal aspects to running a B&B are covered in separate articles in this section, such as insurance and liability, the busin...
Providing Access for Guests with a Disability
Disabled access regulations now mean that bed and breakfast owners have a number of responsibilities for providing information and access for disabled guests...
Questionnaire: Are You the Right Person to Run a B&B?
Running a B&B is a popular option for people who want to slow down, perhaps move to a lovely part of the country but still run a business. But running a succ...
Questionnaire: What is the Target Market for Your B & B?
Every business should have a marketing strategy and your B&B is no different, no matter how small it is. Part of this strategy is knowing the target market f...
Relevance of Anti-Discrimination Laws
Anti-discrimination laws can affect bed and breakfast owners in three ways: firstly the application of the equal employment opportunity laws, secondly the di...
Setting Room Rates
Bed and breakfast businesses operate in a market with a great deal of competition from hotels as well as other B&Bs and setting room rates for guest rooms ne...
Should I Offer Evening Meals at My B&B?
As today's bed and breakfast customers in the United Kingdom expect more than the stereotypical seaside boarding house of the 1960s, the dividing line betwee...
Should You Sell Alcohol in Your B&B?
For many B&B owners the question of alcohol licensing may never crop up. After all, not many guests will be requiring alcohol at breakfast, and if there is n...
Small Business Accounts and Tax
For many people the thought of managing accounts and taxation is the main barrier to setting up any small business, and a B&B is no exception. But it doesn't...
Using Social Networking to Increase Bookings
We've already covered internet marketing, and email in particular, for keeping in contact with existing customers. But the rise of social networking presents...